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Digital marketing operator EventMosh secures tens of millions of yuan, supporting cultural travel companies in new digital era
07/05/2021|4:33:10 PM|
EventMosh plans to complete its Series B financing round and secure at least RMB 100 million (USD 15.4 million) in the second half of 2021.
Can Hawaii reset its stressed out tourism industry after the pandemic?
06/24/2021|5:30:00 PM|
Overtourism, has seen travelers overwhelm not just Hawaii but many of the US national parks and has frustrated residents in cities around Europe.
Hotel marketing focuses on seniors, the most widely vaccinated group of travelers
06/23/2021|2:41:55 PM|
54% of boomers are planning trips in 2021 and are eager to travel.
Travel marketing: engineering the bounce-back
06/09/2021|7:02:01 PM|
The right data, particularly data that addresses consumers’ post-COVID needs, and the right approach - applying local knowledge and a creative, global mindset - can build back a dynamic data-and-tech-driven recovery for travel marketing.
China may open up to international travel in 2022; Three-child policy set to boost family travel | Daily Brief
06/05/2021|3:47:11 AM|
Official says China can’t open up like US despite vaccination; RV business flourishing with over 5,400 registered companies.
Phuket on track to reopen to vaccinated international tourists from July 1
06/03/2021|7:46:41 PM|
Government appears to be pivoting to the island’s restart with its pilot "Phuket Sandbox" program.
Chinese hotels are introducing role-playing detective games to attract young customers
06/09/2021|12:23:29 PM|
Given the nature of role-playing detective games, they are more suited for social- or resort-type hotels, but not so much for traditional business hotels and those built in iconic scenic spots.
Travel brands assess efficacy of content in evolved purchase loop
04/15/2021|5:55:47 PM|
The role of content and blending it with commerce is getting refined in China. Hotel companies also need to re-work on their tech stack to ensure they end up having a better grip on the customer journey.
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