Counting on hotels in the category to drive sustainable RevPAR recovery, along with factors like uncovering opportunities in lower-tier cities in China.
The hotel operator projects revenue growth to be 41%-45%.
The OTA giant will continue global expansion and cultivate AI-related initiatives.
Room number expanded by 25.3%.
The most popular overseas destinations for Chinese travelers during the winter are Thailand, Japan, New Zealand, Australia, the United States, Malaysia, Indonesia, UK, Norway and South Korea.
Accor operates brands such as Raffles, Fairmont, Ibis, Sofitel, Pullman and Novotel, and last year surpassed 500 hotels in China.
Marriott has a "different, unique, and advantageous approach" to the China market as the country undergoes an economic recovery.
Most growth comes from lower-tier cities, not large metropolitan areas, with a significant influx of Chinese tourists.
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