Search results for “guest loyalty”
Marriott CEO: China is the best opportunity for growth
07/05/2017|2:58:05 PM|
Arne Sorenson, President & CEO of Marriott International, defined China as their largest market. Mr. Sorenson said that Marriott will need more brands to expand in the market.
Key to being customer-centric: Count on cloud + data + API
03/07/2017|8:57:27 AM|
A guest or a consumer doesn’t differentiate between “experiences” coming from a retail brand or a hotel property. So hotel companies need to focus on customer-centricity in the complex world of accommodation shopping.
7 pillars of Shiji’s business transformation
02/16/2017|5:14:10 PM|
Shiji envisions being a part of consumers’ lives when they “eat, sleep, shop and play”. This forms the basis of group’s latest transformation - being a platform service provider with strong data and analytical capabilities encompassing various sectors.
It’s not just about big data, leverage small data, too
01/05/2017|9:17:34 AM|
Small data results from internal resources like PMS, channel manager, website etc. Hotels need to consider the quality and utility of small data, before looking deep into big data, intelligence and analytics.
Hotel chain SunMei receives RMB 140 million in B round
12/28/2016|12:51:25 PM|
Hotel company SunMei announced that it has raised RMB 140 million in B round. The company was established in 2009 and was formerly known as Thank Inn.
ICBC and Shangri-La to launch co-branded credit card
08/03/2016|2:16:45 PM|
Industrial and Commercial Bank of China (ICBC) and Shangri-La Hotels and Resorts jointly announce the launch of the 'ICBC Shangri-La Credit Card'.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
NH Hotel’s trump cards for China - authenticity of brands and collaboration
05/17/2016|4:40:08 PM|
NH Hotel’s decision to foray into China comes at a time when the whole sector is buzzing with rapid expansion. A look at how the European company is approaching this market.
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