Search results for “content marketing”
Finland leverages partners’ story-telling for destination marketing in China
03/19/2018|8:00:55 AM|
The tech-savvy Finland is transforming itself from a traditional travel model to a digital story-telling approach for marketing in China.
Facebook’s chatbot M is dead. Will travel AI on WeChat thrive?
02/01/2018|10:37:26 AM|
After closing a $3 million funding round, Hong Kong-based chatbot startup TravelFlan enters mainland China market, transitioning from Facebook Messenger to Tencent’s WeChat platform for the Chinese travelers.
The beauty of a core data asset – time for travel companies to embrace it
02/09/2018|8:15:53 AM|
How to identify a first time guest staying at a particular property or a passenger preferring a particular seat when flying? A core data asset is a must for travel companies to answer such questions.
5 reasons why travel brands need to take notice of Alibaba’s Fliggy
01/26/2018|10:34:45 AM|
Alibaba is attempting to craft a unique user profile as an ecosystem. In this context, it isn’t surprising to find more than 70 domestic/foreign airlines opting to establish flagship stores on Fliggy.
ChinaTravelNews Briefing: Brand plans, official statistics and capital moves
01/26/2018|11:24:18 AM|
Major brands like Priceline, Marriott, Muji and Ctrip made moves in different directions, and statistics helped paint pictures on China’s corporate travel, tourists’ behavior, and cash injections.
TravelSky sharpens retailing offering with new PSS + e-commerce system
01/04/2018|9:23:10 AM|
TravelSky has come up with a Passenger Retailing System for medium- and small-sized carriers, stepping up its basket of offerings as we foray into 2018.
Is NDC disrupting distribution status quo in China? Not that easy
12/17/2017|7:51:45 AM|
There have been certain direct connectivity deals featuring Emirates, Lufthansa etc. but disturbing China's distribution status quo hasn’t been easy considering the strong position of TravelSky.
Lufthansa counts on NDC XML API to run flagship stores in China
11/27/2017|11:03:21 AM|
The Lufthansa Group intends to capitalise on the growing reach of Alibaba and other ecosystems. The complexion of digital commerce can change in the next few years in China.
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