Search results for “User Generated Content”
Trip.com Group focuses on content, looking to be "a hub for travel inspiration"
12/03/2020|10:01:53 PM|
The company will work on securing boutique and diversified inventory in addition to sourcing deals of mass popularity.
Singapore’s Scoot introduces a localized chatbot for digital savvy Chinese travelers
11/19/2020|11:12:07 PM|
Exemplifying its prowess as a digitally forward entity, Scoot has launched its Chinese chatbot. The move comes at a time when Singapore plans to lift border restrictions on visitors from mainland China.
Study tours provider Sanmaoyou closes million-dollar financing round
10/27/2020|3:15:14 PM|
Sanmaoyou aims to be a unicorn in the cultural tourism content sector in three years.
Travel marketers show penchant for unconventional tactics to boost recovery
10/23/2020|9:37:25 AM|
Be it for looking beyond popular 3rd party ecosystems or supporting revenue generation post business model pivot, companies in China are open to experimenting to reach out to consumers.
How will Skyscanner and Travelfusion evolve post-pandemic?
09/18/2020|8:02:18 AM|
Now under the same CEO, the two companies are in a better position to explore new opportunities.
Unlimited passes are fine, but airlines must focus on passenger confidence
08/19/2020|5:58:40 PM|
Sales initiatives like unlimited flight passes can pave way for a decent sized cash-flow injection in the short-term. In addition to exploring more options for revenue generation, there is also a need to focus on other aspects to boost the passenger confidence.
Leveraging 3rd party flagship stores for building "in China for China" business
07/05/2020|5:23:21 PM|
Foreign hotel companies are setting up their flagship stores on Ctrip and Fliggy, and looking at them as a way to let locals shop in a way they are accustomed to.
Accor works on a domestic travel recovery promotion in China
06/23/2020|5:01:50 PM|
Accor worked with travel and social media platforms including Ctrip, Fliggy, Meituan Dianping and WeChat, capturing the pent up domestic demand for travel and even impulse consumption by rewarding loyalists.
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