Search results for “traveler demographics and preferences”
Weibo big data report shows family travel and “go west” are trending for hotels
01/04/2021|12:23:22 PM|
More than 70% of those who were interested in making travel reservations were aged between 21 to 40.
Looking at novel variables for evaluating e-commerce activities of shoppers
12/18/2020|8:00:59 AM|
Where is “night economy” thriving? How can online grocery shoppers be targeted for travel products? Agile travel e-commerce brands can learn from China about how to find ways to get into the shopping loop of consumers and boost their business recovery.
Focus on local travel products surges in China
08/15/2020|8:12:06 PM|
Understanding the difference in perspective for locals, as for how they consider their native place and related experiences and activities, is critical.
Expanding out of China – how payment localization can drive adoption and conversion
10/08/2019|10:04:40 AM|
Multi Currency Pricing combined with APMs from the customer’s country will reduce costs and even create a revenue stream.
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
TravelDaily China will present insights on China at ITB Berlin
02/26/2018|5:41:05 PM|
ITB Berlin 2018 will take place on March 7-11. TravelDaily China will be exhibiting at the trade show and organize events to promote greater understanding of China’s digital marketing & travel innovations.
OpenJaw China: Airlines count on 3 pillars for a differentiated offering
12/01/2017|9:34:37 AM|
Personalisation, underlying trends that are making organisations agile and innovative, and new sector-specific businesses processes and systems can enable airlines to come up with a differentiated offering.
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
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