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How Tuniu is using offline expansion to build an online hybrid platform

04/06/2015|3:19:41 PM|

Donald Yu, CEO of Tuniu, shared his thoughts on topics such as China’s online travel boom, why growth outweighs profitability in the sector and the untapped potential in lower-tiered cities.

Counting on data analytics for identifying and recognising customers

03/14/2015|2:32:02 PM|

Travel marketers are expected to capitalize on the prowess of big data and analytics. ChinaTravelNews learns how Qyer.com is approaching the same for tangible results.

Trends and challenges in travel analytics

12/02/2013|9:49:52 AM|

Everybody is talking about how data, if used correctly, can deliver greater efficiency and a better customer experience. But achieving this in a rapidly-changing environment is anything but easy. Here are some tips, trends and challenges that are shaping this important travel niche.

Travel social media spend tipped to pass email marketing

12/17/2010|4:41:39 PM|

More budget will be allocated to social media activity than email for the first time, a study of 2011 travel marketing strategies has found.

Hotwire.com's new tool combines pricing trends and local information

02/10/2007|3:32:00 PM|

Discount travel site Hotwire.com has introduced TripStarter, a new tool that “helps travelers make smarter and more informed choices as they are beginning to plan a trip”. (2/8/2007)

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