Search results for “travel network”
Data mining emerges as a key differentiator in B2B domain
06/15/2016|10:37:29 AM|
Tourico’s burgeoning data mining initiative is helping Chinese intermediaries in improving upon their product offering by evaluating travel booking behavior. A detailed look at how business intelligence is paving way for competitive edge in the B2B domain.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
Triploc raises RMB 27 million in Pre-A round
06/01/2016|3:42:20 PM|
Outbound tour service social platform Triploc has completed its Pre-A round funding with RMB 27 million from Spring Airlines, Feima Fund and Qingcong Capital. The funds will be invested in beefing up its senior management and expanding its business ecosystem.
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
5 areas that can enhance the UX strategy
05/11/2016|11:05:23 AM|
In order to enhance user experience strategy, airlines can target low hanging fruit with collaboration, optimize the booking flow, optimize designing for different platforms, manage offer and track cross-device.
NH Hotel’s trump cards for China - authenticity of brands and collaboration
05/17/2016|4:40:08 PM|
NH Hotel’s decision to foray into China comes at a time when the whole sector is buzzing with rapid expansion. A look at how the European company is approaching this market.
China Lodging makes a compelling statement with Q1 results
05/18/2016|4:27:30 PM|
With their latest financial results, the group has asserted that their strong innovation capability drives underlying robust performance.
Three tips for business travel agents
05/13/2016|8:14:54 PM|
Asia Pacific is currently the largest corporate travel spender with a 39% global market share which is projected to rise by another 3.5 points through to 2019, according to a GBTA report
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