Search results for “personalization”
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
Data firm VariFlight works with Embraer on Flight Happiness Index
12/05/2017|6:08:39 PM|
Chinese flight data firm VariFlight set up partnership with Brazilian aviation conglomerate Embraer on Flight Happiness Index to improve passenger experience for online air booking.
OpenJaw China: Airlines count on 3 pillars for a differentiated offering
12/01/2017|9:34:37 AM|
Personalisation, underlying trends that are making organisations agile and innovative, and new sector-specific businesses processes and systems can enable airlines to come up with a differentiated offering.
31% business travelers from APAC contact families while on road
11/21/2017|10:24:47 AM|
Only one-third (31%) of travelers from APAC contact their families when on business trips, compared with half of business travelers from the Americas and around a quarter (27%) of Europeans.
Wedding travel specialist LoveJourney bags 8-digit funding
11/15/2017|1:37:45 PM|
LoveJourney, a Hangzhou-based online platform offering tailor-made wedding travels, has received tens of millions of yuan, which will be used on international content standardization and business development.
Ctrip opens up data and cross-platform synergies for destination marketing
10/25/2017|7:52:48 AM|
Ctrip is not only growing its own technologies and data for destination marketing, but also exploring cross-platform strategies by partnering with internet giants including WeChat and Google.
Europe-bound Chinese tourists eager to explore and experience
11/10/2017|10:21:58 AM|
Europe is now the third most popular region to visit for Chinese tourists, and off-the-beaten-track destinations are embracing sharp increase in the number of Chinese visitors.
Identifying a traveller – how can digital transformation pave way for it?
10/17/2017|8:23:12 AM|
Digital transformation isn't a trend, rather it’s a journey and airlines’ answer to the Fourth Industrial Revolution, said Jonathan Tong at Amadeus.
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