Search results for “performance marketing”
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
China Eastern expects RMB 2 billion revenue growth buoyed by Shanghai Disney
05/26/2016|7:25:20 PM|
China Eastern Airlines expects to receive two million more travelers brought on by the opening of the Shanghai Disney Resort. This would translate to RMB 2 billion additional revenue, according to the carrier’s sales director Bo Dong
Hotel alliances: make or break for mid-regional hotels chains?
05/19/2016|9:38:11 AM|
Whether joining alliances can help all hotels? Are hotels in a position against OTA or they can co-exist with each other? Five executives gathered at ChinaTravelNews’ panel during the Hotel and Marketing Conference to discuss the matter yesterday.
CAR Inc. shows adeptness in multi-faceted auto mobility operations
05/20/2016|9:37:39 AM|
Maintaining that the group is more than just a car rental company, CAR Inc. is making strong moves to strengthen its position as a top-notch auto mobility provider in China.
Improving the efficacy of programmatic ads with local infrastructure
03/31/2016|6:25:45 PM|
Criteo has recently set up a data center in China to overcome “data gaps” and build efficient connection for improved programmatic trading and real-time bidding.
eHi upbeat about prospects despite marginal loss in Q4
04/05/2016|10:12:31 PM|
eHi expects 2016 to be another record year for its revenue growth. The team is counting on its integrated business model, brand awareness and mobile infrastructure.
Setting up an e-commerce brand in China – it’s about prioritizing investments
03/14/2016|10:16:20 PM|
There is no magic bullet to succeed in China. An insight into how Thailand-based ONYX Hospitality Group is looking at apt mix of brand building and performance advertising.
China Lodging compares its 11 years with Marriott’s six decades
03/22/2016|11:09:32 AM|
The Chinese hotel company intends to focus on 3 aspects – differentiating its flagship brand HanTing, sustaining its rapid expansion and strengthening its direct sales capability.
41 42 43 44 45 46 47 48 49 50

READ MORE

MOST POPULAR

1

Trump's "tariff hammer" deals a 30% blow to US hotel industry

2

Despite rising risks, Chinese travel to Japan surges ahead of May holiday

3

How Booking.com CBO sees China market and AI potential?

4

Marriott Bonvoy launches joint membership program with Meituan

5

Osaka and Tokyo overcrowded: Juneyao Airlines launches first Shanghai/Nanjing–Kobe routes

©2025 广州力矩资讯科技有限公司 粤ICP备06070077号
Tell us more about yourself!