Search results for “online marketing”
Using digital assets diligently for Chinese platforms / ecosystems
09/12/2019|3:33:25 PM|
Foreign airlines are looking at capitalizing on their digital assets and minimizing the integration work when it comes to working with any established or emerging platform/ ecosystem in China. One area of focus has been standardized components for front-end web.
China’s online vacation booking maintains upward momentum
07/27/2019|6:27:43 PM|
From 2012 to 2018, the compound growth rate of online booking of vacation travel increased 42.97%, slightly higher than the 41.76% of the overall travel booking on the Internet.
BTG Homeinns targets 4500 hotels by the end of 2019
08/29/2019|4:46:16 PM|
The expansion plan is being led by mid-scale hotels. In addition to this, BTG Homeinns is working closely with Hyatt Hotels to open their first UrCove hotel in 2020.
Ctrip and Sicily boost tourism co-operation with strategic partnership
08/07/2019|6:37:15 PM|
Ctrip has pledged to allocate its online platforms and media connections to promote Sicilian tourism destinations and unique local experiences to the Chinese high-end outbound tourism market.
Lufthansa Innovation Hub keen on learning from "super app" model in China
09/01/2019|10:11:06 AM|
The corporate digitization unit of Lufthansa Group, which now has an office in Shanghai, is keen on evaluating the consumption pattern of super app. And how providers of those super apps are expanding their everyday relevance.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Outbound travel can contribute up to 50% of revenue in 5-10 years: Ctrip CEO
05/24/2019|11:45:47 AM|
The online travel company is optimistic about driving both revenue growth and margin expansion by leveraging large market scale.
Franchise Hotel Qingzhu secures three financing rounds in H1 2019
07/30/2019|3:04:23 PM|
Qingzhu has signed a total of 2,000 hotels and aims to have 4,000 by the end of this year.
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