Search results for “marketing strategy”
Global hotel brands expand in China; Beijing posts highest RevPAR since Nov | Weekly Review
04/17/2021|10:51:28 PM|
China’s tourism to rake in $195 billion in first half of year; Corporate travel startup Z-Trip raises $14 million.
Smart hotel solution provider Xiezhu receives USD 45.6 million in Series B financing
03/31/2021|12:17:21 PM|
The proceeds will be used for product R&D, market expansion and customer service.
Radisson split loyalty program; Deutsche Hospitality debuts new luxury brand | Daily Brief
04/13/2021|9:40:02 PM|
OTA data shows boom in Chinese demand for travel to Macao in upcoming May holiday; Air France to boost China Eastern venture after share issue.
Deutsche Hospitality debuts "Steigenberger Icons" brand to bring together luxury hotels
04/13/2021|9:28:20 PM|
Huazhu is planning to use Steigenberger Icons as a strategic vehicle to move into the luxury hotel segment within the Asian market.
TikTok's China app pilots group buying; Tencent invests in travel firm | Weekly Review
03/07/2021|3:18:22 PM|
OTA giant sees content as a new growth driver, rolls out a three-step strategy; Chinese lawmakers, advisors suggest issuing vaccine passports.
Marriott refines development strategy in China, focusing on “brand+destination”
03/05/2021|11:32:50 AM|
Marriott plans to open 60 or more hotels in China this year.
OTA giant sees content as new growth driver, rolls out a three-step strategy
03/05/2021|12:14:09 AM|
Short-haul and local travel has become a key contributor to Trip.com Group's recovery.
Hotel giant seeks "innovative structure, approach" in upscale expansion
03/25/2021|11:08:22 PM|
Huazhu's target is to reach 10,000 - 15,000 hotels in the next five years and the majority of them will still be midscale or economy hotels.
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