Search results for “marketing strategy”
Global players attracted to China’s cruise market with over 50% annual growth
10/20/2015|11:29:07 AM|
China’s cruise industry is booming and global cruise giants like Carnival Corp about upcoming strategic deployments in the China.
Construction boom continues despite operating losses for 70% of China’s airports
10/29/2015|10:25:04 PM|
Zhejiang province has committed a total of RMB8 billion for airport development 11 cities in the province before 2020.
Letv invests in Yongche’s D Series financing to become major shareholder
10/21/2015|12:24:39 PM|
Yongche has revealed t has completed a D Series financing round and will restructure its shareholding structure to make Letv its largest shareholder alongside Ctrip.
Capitalizing on the growth of Chinese outbound travel
09/17/2015|11:15:34 AM|
TravelDaily Conference’s 1st roundtable discussed “how the world’s travel and tourism industry can capitalize on the growth of Chinese outbound travel.”
Alipay bridging the gap between trust and travel e-commerce transactions
09/30/2015|2:34:54 PM|
Selling travel products is a complex proposition, compared to traditional online retail. We assess how Alipay, as a specialist in the payment eco-system, is playing its part in travel e-commerce.
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Qunar enter JV with BTG Hotels and partnership with Starwood
09/29/2015|11:03:40 AM|
Qunar is making moves into the high-end hotel market with a JV - BTG Lohas Cultural Tourism Investment Company and a partnership with Starwood.
Merchandising opportunity awaits for Chinese carriers
09/02/2015|6:03:46 PM|
Airlines in China need to strengthen their selling capabilities, and this shouldn’t stop at refining only direct channels.
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