Search results for “market entry”
Airbnb counting on a blend of autonomy + global innovation in China
09/30/2018|9:28:28 PM|
Airbnb is relying on razor-sharp product development backed by over 100 Chinese specialists and quality assessment of its listings to strengthen its operations in China, according to Airbnb’s Nathan Blecharczyk. The team has also interacted with China’s design community, meeting specialists from Didi Chuxing, Baidu etc. in the past year or so.
Localized content for bookings from China – a must for foreign hotels
08/09/2018|7:37:28 AM|
Foreign hotel companies need to focus on providing better content to 3rd party hotel intermediaries in China in order to step up the conversion rate for their outbound business.
Sweet Inn to sweeten its association with Chinese audience
07/16/2018|9:15:32 AM|
The European company, which intends to garner 50% of its bookings from China by 2019, is expanding its operations and attributes its growth to its agile scalability mode of operation.
China’s inbound & outbound tourist number reaches 310 million in H1, up by 7.7%
07/20/2018|3:45:50 PM|
The number of mainland residents leaving China jumped by 14.1% to 77.941 million, and the number of foreigners entering the country climbed by 11.2% to 23.11 million.
Lending a distinctive touch to each and every hotel brand - how to attain success?
06/28/2018|9:48:35 AM|
Companies like Huazhu Group and Wyndham aren't averse to experimenting. Importantly, standardization of a hotel category doesn't mean being "fixed" for these companies.
Alibaba's ecosystem + Fliggy - how the combo is set to simplify travel buying?
06/19/2018|9:05:31 AM|
Alibaba garners vital information about its users with the presence of Fliggy, Taobao and Alipay in one user interface, taking friction out of trip planning and buying.
Blacklane eyes assured path for expansion in China
06/05/2018|10:36:50 AM|
The German company asserts that the partnership route is key to expanding business in China. The team has made progress with this approach for the outbound business, and expects this to work out for the domestic segment too.
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
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