Search results for “localized marketing”
China needs to sharpen its focus in the arena of hotel distribution tech
07/12/2015|10:06:20 AM|
Hotels in China need to be equipped with better technology to manage a variety of systems such as PMS, CRS etc.
Overseas travel guide platform MDD World gets multi-million yuan angel investment
07/02/2015|10:01:10 AM|
Destination travel platform MDD World received a multi-million yuan angel investment from Shenzhen investors Innovalley and Innovation Angel Funds.
Planning and promoting apps – a different ball game in China
06/25/2015|6:27:08 PM|
There are many interesting aspects that mobile specialists and marketers needs to consider in order to work on a relevant app and popularize the same in China.
Xiaoluoquzu raises US$5 million in A Series financing round led by Lightspeed CP
08/12/2015|6:35:53 PM|
Xiaoluoquzu raised US$5 million in its A Series financing round, with Lightspeed China Partners as the lead investor and Tujia taking part.
TripAdvisor partners with CNTA and boosts localization as part of its China strategy
06/29/2015|12:46:18 PM|
TripAdvisor, has unveiled a new official Chinese name Maotuying and a CNTA partnership at a presentation of its strategic development in China held in Beijing.
Alibaba forms local lifestyle platform JV with Ant Financial
06/23/2015|10:08:56 AM|
Both parties will invest RMB3 billion in the Koubei platform that will leverage Alibaba’s gourmet platform and Ant Financial’s offline operations and management.
China to build over 6,000 model tourism villages by 2020 to boost rural tourism
08/17/2015|11:15:48 PM|
6,000 model tourism villages will be developed nation wide by 2020，and over 100,000 tourism locations will be formed with three million country guesthouses.
How TV and mobile technology are changing the face of destination marketing
04/19/2015|4:02:09 PM|
Up until recently, most destination marketing was done with traditional media: newspapers and magazines, public transportation, and television.
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