Search results for “localized marketing”
Unspoken truths: canceling and re-booking for a better rate
11/14/2017|5:49:55 PM|
There have been reports of many guests canceling and re-booking their hotel rooms to achieve better rates, so how does this impact hoteliers and what can they do about it?
Asia-Pacific hotel bookings increase 93%, with 88% rise in China
10/24/2017|2:00:26 PM|
Tourico Holidays, a wholesale travel brokerage company, shared data reporting a 93% overall increase in Asia-Pacific hotel bookings in 2017 compared to the same time in 2016.
Finnair boosts ancillary sales with omni-channel and predictive analytics
09/27/2017|7:04:48 PM|
After partnering Alipay on in-flight payment, working with TravelSky on GDS-based ancillary sales, Finnair plans to bring its chatbot to WeChat and leverage predictive analytics for ancillaries growth.
Fliggy keeps working on mobile application, content and destination
09/29/2017|11:08:32 AM|
Fliggy is aiming to be a fully integrated platform encompassing e-commerce, content and lifestyle, all three are typical individual areas of tourism that one or another platform specializes on.
Counting on technology to overcome breakdown in personalization
07/24/2017|4:35:01 PM|
The blend of Bluetooth beacon technology, hyper local marketing, and GPS geo-fencing can help hotels to convey what they have to offer and in turn, improve the overall stay experience.
Alipay promotes smart tourism with global partners
09/30/2017|9:21:39 AM|
Alipay, the world’s largest online payment platform, recently announced an upgraded smart outbound tourist service platform at a meeting of ecosystem partners from over 20 countries in Beijing.
Ctrip Gourmet List joins forces with Alibaba's Koubei in catering services
09/28/2017|4:59:51 PM|
Ctrip Gourmet List will work with a myriad of domestic restaurants of Alibaba-backed Koubei to create a platform for integrating complementary food and destination activities.
Airbnb pushes forward localization in China with a Chinese team
09/08/2017|1:07:58 PM|
Airbnb in China has made its domestic business as important as its outbound business, and it has amassed 120,000 active property listings and drawn up to 2.5 million guests to those properties so far.
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