Search results for “destination marketing”
China’s domestic & inbound tourism to gross over $795 billion in 2017
12/25/2017|9:11:04 AM|
Statistics show that domestic and inbound tourism in China will generate traffic exceeding 5.1 billion in 2017 and total revenue of over $795 billion, contributing more than 10% to GDP and employment.
Travelport partners with Macao tourism authority for destination marketing
04/14/2016|11:54:14 AM|
Macao Government Tourism Office has formed a new marketing partnership with Travelport, aimed at driving more tourist inflow
ITB China 2018 partners with China Tourism Academy
12/13/2017|1:46:36 PM|
The research conducted by China Tourism Academy focusing on China’s outbound travel will be presented at ITB China 2018.
Ctrip extends ground services in partnership with Big Bus Tours
11/24/2017|1:40:51 PM|
The competition in ground transportation and catering services at tourist destinations will be more intense as OTAs tap into a wider range of destination resources.
Booking.com's China plan: Localization is more about re-invention
12/08/2017|11:36:52 PM|
“As for localization in China,it’s more about re-invention. There are so many things which are very interestingly either better or different in China,” said Pepijn Rijvers, CMO of Booking.com.
Ctrip unveils "robot hotel receptionist" to go beyond booking and marketing
12/19/2017|8:54:18 AM|
The move shows that Ctrip begins to target smart devices, PMS, and hotel resources far beyond booking and marketing.
Accor CEO: Chinese tourists look beyond APAC, changing global hospitality
12/21/2017|3:10:33 PM|
"Accor probably is making more profit as an investor in China Lodging than we could have made by remaining independent for the next 50 years", said Sebastien Bazin, Chairman and CEO of AccorHotels.
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
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