Search results for “data acquisition”
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Personalisation – it’s about embracing smartness
10/11/2015|10:25:59 PM|
How are travel companies trying to be smarter with personalisation? We learn from Dave O’Flanagan, co-founder and CEO of Boxever.
Shiji takes 75% stake of Horwath HTL for US$10 million
09/18/2015|8:58:09 AM|
Shiji Information Technology (Hong Kong) is acquiring 75% stake of Horwath HTL Asia Pacific from Sextant Investments for US$10 million in cash.
How is Priceline Group gearing up to cast its spell on China?
09/14/2015|10:53:25 AM|
The group now has over 500 employees based in China, 10 offices across the country with another two planned to open towards the end of the year.
Airbnb stakes a claim on China
09/23/2015|10:11:52 AM|
ChinaTravelNews talks to Alan Chang, Airbnb’s managing director for Northeast Asia about the Chinese traveler and Airbnb’s goals in the country.
Can traditional travel agencies compete?
09/18/2015|10:31:13 AM|
How can traditional travel agencies rejuvenate themselves and compete efficiently in the online marketplace?
Jin Jiang Hotels in major asset restructuring and joint investment with Plateno Group
08/27/2015|6:07:23 PM|
Shanghai-based Jin Jiang Hotels Group has announced it is making cash-based acquisitions of compatible hotel assets from third parties in a major restructuring.
Uber pours capital into Uber China while Didi-Kuaidi and allies plot war
09/02/2015|6:01:59 PM|
Didi-Kuaidi is plotting with Tencent’s CEO “Pony” Huateng Ma and Alibaba’s chairman Jack Ma on how to take down its aggressively expanding rival- Uber.
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