Search results for “customer loyalty”
Marriott’s Alibaba joint venture in China is part of its direct-booking strategy
07/30/2019|6:29:24 PM|
Marriott could do a lot worse than tying its fortunes in China to the e-commerce juggernaut Alibaba.
How hotels are adapting to the biggest disruptors
07/02/2019|5:10:47 PM|
Such disruption, in a good way, has the hospitality industry focused on a "return on experience" metric.
UK travel tech startup Upgrade Pack gets £1.3 million in funding
08/07/2019|6:32:10 PM|
Upgrade Pack connects directly to airline and hotel APIs, enabling users to access live, premium seat and room upgrades at a typical saving of 15% to 35% through its closed online marketplace.
Online travel’s eDreams apes Amazon with Prime subscription service
06/28/2019|6:27:06 PM|
A subscription model would give it a deeper relationship with certain customers.
Accor’s renewed focus – aspirational and experiential aspects of a guest
06/11/2019|4:16:13 PM|
The driver for Accor going forward is the renewed focus on live + work + play aspects of a guest and owning the relationship, drifting away from being just owner of properties.
The myth about guest personalization — it takes two
07/17/2019|7:25:19 AM|
Personalization takes two — the power of modern technology, and the continued investment of hoteliers to go the extra mile and get to know their guests and their guest segments.
Burning questions: Too many brands? Too much tech?
06/16/2019|11:29:42 PM|
The key is “providing choice broad enough to keep them (guests) with us,” he said, “as opposed to going to an (online travel agency), Google and being an intermediary customer.”
Airbnb, Expedia, Google: 4 lessons the hotel industry can learn from the digital giants
06/28/2019|4:24:11 PM|
From meaningful brand architecture to brand expansion strategies, a look at key lessons traditional hospitality players can learn from the digital giants.
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