Search results for “brand conversion”
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
6 key takeaways for strengthening digital commerce in China
08/27/2019|10:40:22 PM|
Foreign travel brands need to be deeply entrenched in this market, especially considering the fact that a Chinese consumer is using a complex, digitally inter-connected network.
Huazhu to sustain expansion in upscale segment: CEO Jenny Zhang
08/28/2019|5:47:56 PM|
The hotel group expects revenue generation from its mid-scale and upscale hotel segments to go up further with aggressive development.
Crafting a digital strategy for “not-a-go-to-brand” in China
07/03/2019|5:37:51 PM|
Air France KLM is open to embracing various touchpoints in China, including the ones owned by 3rd party channels/ platforms.
Guiddoo set to introduce new domain to woo travel agents in China
04/21/2019|1:50:53 PM|
The launch of Guiddoocn.com in the next couple of weeks will deliver 5,000-plus excursions at destinations for booking by small and medium travel agents across China.
Succeeding in the arena of destination marketing - How LA Tourism excels?
05/16/2019|7:57:07 AM|
Los Angeles attracted 1.2 million visitors from China last year. The figure is an all-time, making Los Angeles the number one ranked U.S. city for Chinese travellers.
Accor Hotels holds 10.2% and Ctrip holds 7.5% equity of Huazhu
04/22/2019|6:10:46 PM|
As of December 31, 2018, Huazhu operated 4,230 hotels in China with hotel network covered 403 cities in 32 provinces and municipalities across China.
Huazhu launches shared booking platform Yisu for independent hotels
04/23/2019|4:59:28 PM|
In the first year of its operation in 2019, Yisu will provide direct sales channels to soft brand stores and it will charge no commissions as its goal is not to make a short-term profit.
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