Search results for “awareness”
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Five tips to up the game for search optimization in China
07/23/2019|9:19:41 AM|
Travel brands should know more about the algorithms that shape content within the indigenous ecosystems in China, and ensure organic search works effectively as part of their overall digital advertising plans.
Foreign hotels open to diversifying distribution mix in China
07/30/2019|6:13:44 PM|
Mini programs on Taobao, shopping links on Douyin…the new developments exemplify how exciting is China's ever-evolving e-commerce. And foreign hotel companies are increasingly trying to be a part of that.
Accor’s renewed focus – aspirational and experiential aspects of a guest
06/11/2019|4:16:13 PM|
The driver for Accor going forward is the renewed focus on live + work + play aspects of a guest and owning the relationship, drifting away from being just owner of properties.
Meituan, Compass Hospitality reach strategic cooperation agreement
06/25/2019|5:59:10 PM|
Compass Hospitality's flagship store is now available through both the Meituan App and Dianping App.
China issues US travel warning amid increased tensions
06/04/2019|5:36:31 PM|
The Ministry of Culture and Tourism issued a travel advisory for the United States amid heightened tensions between the world's two biggest economies.
Ctrip USA San Diego themed store opened in Shanghai
05/18/2019|9:54:39 PM|
Ctrip and GoUSA opened a theme store on May 18 in Dapuqiao, Shanghai.
Are Chinese carriers ready for "real" interlining?
05/17/2019|12:02:15 PM|
Real interlining, as operated by a group of carriers in the Asia Pacific region, is about B2C distribution. As a technology company associated with this concept, Air Black Box indicates that there are two challenges that Chinese airlines need to overcome to make it a possibility.
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