Search results for “Marketing initiatives”
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
TUI further expands partnerships in China
06/26/2018|2:35:47 PM|
TUI Group is expanding its cooperation with Hangzhou, Beijing and Sanya.
Alibaba's ecosystem + Fliggy - how the combo is set to simplify travel buying?
06/19/2018|9:05:31 AM|
Alibaba garners vital information about its users with the presence of Fliggy, Taobao and Alipay in one user interface, taking friction out of trip planning and buying.
Time for business travel management to become more sophisticated in China
05/29/2018|8:05:14 AM|
Online booking tools and apps are picking up in China, but the category also needs to look at other areas such as integration of travel and expense management systems.
ChinaTravelNews Briefing: Ctrip unveils Oasis Lab, China connects air-rail networks and more
05/18/2018|3:45:18 PM|
Ctrip replaced its incubation program with Oasis Lab for innovative initiatives, budget hotels in China revamped services and experiences for customers, CAAC & CRC announced to connect train-plane networks.
Ctrip backs its expansion plans in China and abroad
05/24/2018|9:22:25 AM|
Even as Ctrip is continuously gaining market share across all the business lines, the team has assured that they are ready to forego certain short-term financial benefits to ensure that customer-centricity doesn’t get off the hook.
5 pillars of ONYX Hospitality Group's localization strategy in China
05/22/2018|7:53:56 AM|
ONYX selects Shanghai for its Greater China regional office and appoints a head for the first time for this market to looking deeply at systems, digital assets, managing data and marketing.
ITB China 2018 - a gateway to the pulse of the Chinese travelers
05/16/2018|8:38:18 AM|
The sheer size and the potential of the Chinese outbound travel category are luring companies from all over to be a part of the second edition of the ITB China travel trade show.
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