Search results for “performance marketing”
Data on its own isn’t enough, make it part of an organization’s culture
02/09/2017|3:29:24 PM|
Data alone cannot provoke change - rather accessibility, acting on it, customer support, training, incentivizing employees and ending up with the development of a customer-centric culture is key, says RJ Friedlander, CEO of ReviewPro.
Focus on China – Brought to You by TravelDaily China
02/27/2017|9:36:02 AM|
TravelDaily China will present insights on China in ITB Berlin.
DerbySoft CEO talks about evolution of GDN
02/22/2017|4:28:11 PM|
In the world of fast moving technology, people take for granted how easy it is to plan and book travel itineraries for flights, hotels and more. It’s illuminating to reflect on how far the industry has come in just a few years.
It’s not just about big data, leverage small data, too
01/05/2017|9:17:34 AM|
Small data results from internal resources like PMS, channel manager, website etc. Hotels need to consider the quality and utility of small data, before looking deep into big data, intelligence and analytics.
China Eastern Airlines plans to spin off logistics business
12/08/2016|10:58:35 AM|
China Eastern Airlines is planning to transfer its stake in wholly-owned subsidiary China Eastern Airlines Logistics Co., Ltd. to another subsidiary of its parent holding company.
Travel industry posts huge gains in top 100 Chinese brands valuation
09/18/2016|10:36:12 AM|
Study shows Air China ranks 19 in brand value, a YoY increase of 26%; Home Inn 74,a YoY increase of 3% and Ctrip 44, a YoY increase of 40%.
China Lodging keen on sustaining growth, plus better margin
08/19/2016|5:33:26 PM|
China Lodging Group is optimistic that the key performance metrics would continue to show upward movement buoyed by quality of the product and a diverse brand mix.
Tuniu counts on blend of brand strength, scale and operating leverage
08/29/2016|6:15:55 PM|
Sustaining growth rate has remained Tuniu’s major forte, but can cost control, association with HNA and the GMV of travel products uplift the overall margin going forward?
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