Search results for “innovative marketing”
Accor ‘lifestyle hospitality company’ partners with Abercrombie & Fitch
07/18/2018|3:18:25 PM|
SBE is to collaborate with US clothing retailer Abercrombie & Fitch to run co-branded events and pop-up shops in hotels.
Huazhu ranked 4th globally, Meituan files for IPO, and more in ChinaTravelNews Briefing
07/09/2018|10:48:48 AM|
AccorHotels’ shareholder Huazhu surpassed IHG in market capitalization as the world’s fourth highest valued hospitality group. Tencent-invested e-commerce and travel firms Meituan and Tongcheng Elong filed for Hong Kong listings.
Lending a distinctive touch to each and every hotel brand - how to attain success?
06/28/2018|9:48:35 AM|
Companies like Huazhu Group and Wyndham aren't averse to experimenting. Importantly, standardization of a hotel category doesn't mean being "fixed" for these companies.
Hotel data operator Htrip lands tens of millions of yuan
07/11/2018|8:53:00 AM|
Htrip is a hospitality data operator that aims to help hotels maximize their profits by leveraging big data for hotel services, product lines, membership operation and other aspects.
What's Meituan's trump card for selling hotel rooms?
06/28/2018|2:17:36 PM|
Meituan is targeting cross-selling of hotel accommodation, a low-frequency service, by capitalizing on stickiness for often-bought services such as food delivery and in-store dining.
Hotel cloud-computing firm Titan completes C round financing
06/28/2018|10:16:14 AM|
Chinese hotel cloud-computing service firm Titan received around USD 15 million in its series C round funding. The company will use the proceeds to double down on technological innovation and business expansion.
Hotels need to act fast and prudently to deal with fragmentation in distribution
06/01/2018|7:39:30 AM|
Be it for what needs to be done to optimize association with a new channel/ platform or managing rate disparity and revenue leakage, some foreign hotel companies are cautious in approaching emerging options such as Fliggy, WeChat etc.
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018|2:03:44 PM|
It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
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