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Search results for “digital ad spending”
Embracing the digital transformation in China’s travel market
03/25/2015
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10:19:49 AM
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To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
Royal Caribbean adds to China fleet
03/26/2015
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9:48:24 AM
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Royal Caribbean Cruises Ltd. is adding to its fleet of ships in China, where the cruise industry and competition within it are heating up.
Chow Tai Fook Plots New Grounds to Chase China’s Tourists
11/28/2014
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5:08:57 PM
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Chow Tai Fook Jewellery Group Ltd. (1929) plans to open new stores outside its main markets in Hong Kong and China, as it chases its Chinese customers outside familiar territory.
In China, a rapid jump to mobile advertising
12/22/2014
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10:11:22 AM
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With the largest pool of smartphone users in the world, China has become a petri dish for marketers and technology companies alike to test ways to get consumers to buy both online and off.
China Lodging Group sharpens portfolio strategy, targets network expansion
01/04/2015
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2:56:49 PM
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ChinaTravelNews assesses how China Lodging Group is planning to strengthen its network as well as direct sales capability, which currently accounts for 90% of its bookings.
China Lodging Group Announces Its Preliminary Results for Hotel Operations in the Third Quarter of 2014
11/13/2014
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10:21:25 AM
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China Lodging Group, Limited (Nasdaq:HTHT) ("China Lodging Group" or the "Company"),announced its unaudited financial results for the third quarter ended September 30, 2014.
Travel marketing in a multiscreen world: An Expedia Media Solutions study
11/27/2014
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3:09:14 PM
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Marketers are all wondering how to cope with travelers consuming media across a wide mix of screens, devices, and platforms — with a third of US households already using five or more devices.
Assessing how AirAsia X is trying to capitalize on opportunities in China
08/21/2014
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8:34:03 AM
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If any outbound tourism source market can elicit an expenditure of $100 billion from approximately 100 million travellers in a year, then the lure of capitalizing on such opportunity is quite appealing.
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