Search results for “customer value”
The beauty of a core data asset – time for travel companies to embrace it
02/09/2018|8:15:53 AM|
How to identify a first time guest staying at a particular property or a passenger preferring a particular seat when flying? A core data asset is a must for travel companies to answer such questions.
ChinaTravelNews Briefing: Alibaba, Ctrip, statistics & forecasts, acquisitions & investments
02/11/2018|10:17:01 AM|
Alibaba’s Fliggy, Ctrip, Tongcheng-eLong and TravelFlan had new moves in the market, tourism statistics provided an update on China’s tourism performance, and acquisitions & investments had been made.
Mobile device IDs – laying a strong foundation for precision advertising
02/05/2018|8:14:24 AM|
Cookies-based approach to tracking behavior of travelers isn’t enough as one might not be offering accurate message/ ads. On the other hand, mobile device IDs offer more dependable data.
5 reasons why travel brands need to take notice of Alibaba’s Fliggy
01/26/2018|10:34:45 AM|
Alibaba is attempting to craft a unique user profile as an ecosystem. In this context, it isn’t surprising to find more than 70 domestic/foreign airlines opting to establish flagship stores on Fliggy.
Hoteliers, investors, innovators, leaders to dazzle at WIT Hospitality
01/22/2018|12:42:43 PM|
Diversity is one of the five core values WIT is celebrating with its theme of “Better Hospitality”. The other four values are Love, Openness, Respect and Creativity.
Ctrip aims to gross one trillion yuan in GMV in three years, focusing on innovation
02/05/2018|3:27:23 PM|
Ctrip achieved record gross merchandise value (GMV) in 2017, with over 150 million monthly active users. It is now aiming to push GMV to one trillion yuan within three years.
Ctrip makes inroads into destinations in tie-up with Big Bus Tours
01/19/2018|6:56:21 PM|
Ctrip has extended its destination services to more than 700 cities and nearly 80 countries worldwide - expect more consolidation under way.
ChinaTravelNews Briefing: Booking’s reinvention, Mafengwo’s funding and more
12/25/2017|3:07:29 PM|
We join the dots of the events that took place in the past two weeks to offer insights into the Chinese tourists, travel startup funding rounds, major OTAs and internet giants’ technology solutions in China.
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