Search results for “context marketing”
ChinaTravelNews Briefing: Booking’s reinvention, Mafengwo’s funding and more
12/25/2017|3:07:29 PM|
We join the dots of the events that took place in the past two weeks to offer insights into the Chinese tourists, travel startup funding rounds, major OTAs and internet giants’ technology solutions in China.
Data firm VariFlight works with Embraer on Flight Happiness Index
12/05/2017|6:08:39 PM|
Chinese flight data firm VariFlight set up partnership with Brazilian aviation conglomerate Embraer on Flight Happiness Index to improve passenger experience for online air booking.
Wedding travel specialist LoveJourney bags 8-digit funding
11/15/2017|1:37:45 PM|
LoveJourney, a Hangzhou-based online platform offering tailor-made wedding travels, has received tens of millions of yuan, which will be used on international content standardization and business development.
ITB Asia: Connecting global tourism brands and Chinese millennials
11/01/2017|2:44:01 PM|
About 150 executives from Ctrip, Meituan Travel, Shiji, Maritim Hotels, Hotelbeds, Saber, Yearth Group and other enterprises have shared insights into Chinese outbound tourism and marketing technologies.
Distribution shouldn't be just about selling, count on data, too!
10/18/2017|1:21:51 PM|
What encompasses "airline distribution" needs to evolve, and the same shouldn't be only about selling or completing a transaction, says Guoxiang Wu, SVP, Marketing Division, China Southern Airlines.
6 areas that can propel digital transformation
10/13/2017|4:02:38 PM|
Digital transformation can eradicate a passenger’s pain points and make every offer or interaction meaningful, but the whole effort can go awry, too, without an earnest manner, explains Blair Koch.
Counting on technology to overcome breakdown in personalization
07/24/2017|4:35:01 PM|
The blend of Bluetooth beacon technology, hyper local marketing, and GPS geo-fencing can help hotels to convey what they have to offer and in turn, improve the overall stay experience.
Fliggy keeps working on mobile application, content and destination
09/29/2017|11:08:32 AM|
Fliggy is aiming to be a fully integrated platform encompassing e-commerce, content and lifestyle, all three are typical individual areas of tourism that one or another platform specializes on.
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