Search results for “context marketing”
Blacklane eyes assured path for expansion in China
06/05/2018|10:36:50 AM|
The German company asserts that the partnership route is key to expanding business in China. The team has made progress with this approach for the outbound business, and expects this to work out for the domestic segment too.
ChinaTravelNews Briefing: Ctrip unveils Oasis Lab, China connects air-rail networks and more
05/18/2018|3:45:18 PM|
Ctrip replaced its incubation program with Oasis Lab for innovative initiatives, budget hotels in China revamped services and experiences for customers, CAAC & CRC announced to connect train-plane networks.
The beauty of a core data asset – time for travel companies to embrace it
02/09/2018|8:15:53 AM|
How to identify a first time guest staying at a particular property or a passenger preferring a particular seat when flying? A core data asset is a must for travel companies to answer such questions.
ChinaTravelNews Briefing: Ctrip buys stake in Boom Supersonic, Alibaba works with Xiaozhu
05/04/2018|5:58:05 PM|
Ctrip invested in supersonic airplane developer Boom, launched a travel content platform, and teamed up with AccorHotels; Alibaba partnered with Xiaozhu, and rolled out a new booking portal with Marriott.
Facebook’s chatbot M is dead. Will travel AI on WeChat thrive?
02/01/2018|10:37:26 AM|
After closing a $3 million funding round, Hong Kong-based chatbot startup TravelFlan enters mainland China market, transitioning from Facebook Messenger to Tencent’s WeChat platform for the Chinese travelers.
5 reasons why travel brands need to take notice of Alibaba’s Fliggy
01/26/2018|10:34:45 AM|
Alibaba is attempting to craft a unique user profile as an ecosystem. In this context, it isn’t surprising to find more than 70 domestic/foreign airlines opting to establish flagship stores on Fliggy.
Key to targeting “second wallet” – ascertain the style of travel
11/13/2017|10:29:42 AM|
A layer of intelligence that can ascertain an individual or a family’s way of travelling or intent is key to monetising the traffic. This is a key reason why Ctrip has chosen to acquire the US-based Trip.com.
TravelSky sharpens retailing offering with new PSS + e-commerce system
01/04/2018|9:23:10 AM|
TravelSky has come up with a Passenger Retailing System for medium- and small-sized carriers, stepping up its basket of offerings as we foray into 2018.
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