Search results for “content marketing”
Why the travel industry needs to embrace NDC together
09/12/2018|9:33:51 PM|
At Amadeus, we think NDC has the potential to deliver new benefits for all players if implemented in a standard manner that truly takes the needs of all players into consideration.
Engaging guests post a booking is done - how to excel in this arena?
09/10/2018|10:17:17 AM|
Hotels lack ways to communicate their offerings – what services, amenities they have, what promotions they are running etc. and how to best share the same depending upon what the guest is likely to be looking for.
Travelport gears up to strengthen its association with Chinese OTAs
09/04/2018|8:00:37 AM|
Being price-driven isn’t enough for Chinese OTAs. They need to differentiate product offerings and services, such as sharpening merchandising capabilities and counting on business intelligence to take their business to the next level, asserts Travelport’s Ming Foong.
Is Ctrip gearing up for a two-sided marketplace? No, says Jane Sun
09/20/2018|10:10:03 AM|
Ctrip's CEO acknowledges that it is vital for the group to sustain the stickiness of its platform. Rather than operating a two-sided marketplace, the team is optimistic about sustaining its growth based on its core strengths - Ctrip's team, data prowess, service delivery etc.
Entertainment platform iQIYI licenses premium content to Air New Zealand
09/03/2018|4:52:03 PM|
The partnership makes iQIYI Asia's first video platform to have its content featured on the in-flight entertainment system of a major airline.
Technology innovation empowering travel development: TravelDaily CEO Charlie Li
09/20/2018|12:13:46 PM|
TravelDaily will continue to play the role of a connecter and enabler in the process for further development of the travel industry.
29% of cruise searches are conducted on mobile devices
09/03/2018|11:46:21 AM|
Cruise Lines International Association (CLIA) projects that 27.2 million passengers will set sail in 2018, and a research shows that 39% of millennials say ocean cruises are the best type of vacation.
How are hotels responding to the seismic shift in staying at a location?
08/24/2018|8:15:33 AM|
Hotels are experimenting and evolving in terms of their design, amenities, service etc. Accordingly, the combination of data, content and technology, too, needs to transform to attain guest-centricity.
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