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Travel live streaming marks changes for digital marketing after COVID-19
06/24/2020|11:08:38 AM|
Live streamers need to offer popular and quality products at heavily discounted prices, but that may pose a dilemma between increasing demand and maximizing profitability.
Cathay unveils $5B bailout plan; Asian countries to build more travel bubbles | Weekly Review
06/14/2020|10:50:01 AM|
China's aviation regulator plans to increase international flights as the demand is skyrocketing; Thailand said China, Japan are interested in travel bubbles.
Travel companies turn to live streaming and advance purchase for recovery
04/13/2020|2:43:20 PM|
Advance purchases may not be just a provisional measure during epidemic but a regular project that will stay.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Chatbots proving their worth in travel e-commerce
09/08/2019|10:56:03 PM|
Chinese travel e-commerce companies led by top online travel agencies, including Ctrip and Qunar, are making meaningful use of chatbots.
3 payment-related trends to watch out from China
06/03/2019|5:55:08 PM|
Technologies unlocking more sales channels, AI and simpler authentication are expected to drive interesting initiatives in this arena.
Fliggy spearheading “Global Fun” as part of Alibaba’s globalization strategy
03/06/2019|3:32:24 PM|
There is still much room for cross-brand synergy or consolidation under the umbrella of Alibaba.
Travelport unveils 2019 NDC roadmap
02/18/2019|4:03:08 PM|
Travelport will be extending access to NDC content to Smartpoint connected agents throughout 2019.
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