Search results for “brand conversion”
Weaving the magic of context marketing via your website
11/18/2015|10:11:40 AM|
What does it to take to make a website click every time an anonymous or a repeat user visits it? Count on context marketing to do so.
Ascott and Tujia form JV to launch budget-friendly serviced apartment brand
11/19/2015|12:27:22 PM|
Ascott with partner with China’s largest accommodation booking platform Tujia to launch a budget-friendly tourism accommodation brand in the first quarter of 2016.
Chinese outbound travel – OTAs figure prominently in hotel distribution mix
08/27/2015|6:07:31 PM|
For hotel companies targeting Chinese outbound travel segment, the reliance on OTAs is important at this juncture.
Travel companies eye digital wallets to streamline mobile checkout
10/15/2015|3:24:16 PM|
More and more travel companies are looking at alternative form of payments (AFPs) such as Alipay, offering Chinese consumers a diverse set of payment options.
Game of hotel network expansion – who is winning?
11/12/2015|4:10:54 PM|
Major Chinese hotel chains continue to pursue their expansion plans. HUAZHU Hotels states the roadmap is charted out, featuring a pipeline of 696 hotels.
Winning over the elusive tag of running a successful B2C brand in China
08/12/2015|6:22:26 PM|
Travel e-commerce category is a highly competitive one in China. If there is any organization that can get closer to running a successful business in China, it looks like a brand from Priceline group.
Alipay bridging the gap between trust and travel e-commerce transactions
09/30/2015|2:34:54 PM|
Selling travel products is a complex proposition, compared to traditional online retail. We assess how Alipay, as a specialist in the payment eco-system, is playing its part in travel e-commerce.
Technology and local partnership –that’s what Expedia is banking on in China
09/15/2015|10:59:51 PM|
Expedia believes it can lend a strong dimension to Chinese domestic intermediaries’ strategy to capitalize on demand for outbound travel .
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