Search results for “brand conversion”
Ctrip unfazed by macro uncertainty, rather primed for further growth
11/12/2018|3:54:18 PM|
Asserting that Ctrip historically has outpaced China's GDP growth by a factor of four, the senior management believes the future remains bright, bolstered by robust position in the domestic market and ability to capitalize on opportunities presented by globalization.
Tujia targets 15 billion yuan in GMV by 2019
11/05/2018|10:50:28 AM|
The short term rental category in China is “burning” a lot of money at this stage. But, as Tujia’s CFO Warren Wang points out, things are expected to change considerably for the company over a period of next two years.
Ctrip ventures into hotel management by launching Rezen Hotels Group
10/10/2018|8:42:03 AM|
The launch of Rezen Hotels, Ctrip’s first high-end hotel brand, marks the group’s strategy to branch out to the high star-rating hotel sector.
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018|7:50:39 AM|
The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
Travelport gears up to strengthen its association with Chinese OTAs
09/04/2018|8:00:37 AM|
Being price-driven isn’t enough for Chinese OTAs. They need to differentiate product offerings and services, such as sharpening merchandising capabilities and counting on business intelligence to take their business to the next level, asserts Travelport’s Ming Foong.
Sorting the technology use conundrum - when to embrace it
09/19/2018|10:21:55 AM|
Blockchain, augmented reality, artificial intelligence...there is no dearth of what all promises to change the way travellers plan and buy their trip essentials. How are travel companies going about embracing technology?
Chauffeured service provider Heycars teams up with 2018 TravelDaily Conference
09/02/2018|9:41:15 AM|
Heycars aims to link up air, accommodation and in-destination services with its own chauffeur offerings to build up a better end-to-end travel experience.
Engaging guests post a booking is done - how to excel in this arena?
09/10/2018|10:17:17 AM|
Hotels lack ways to communicate their offerings – what services, amenities they have, what promotions they are running etc. and how to best share the same depending upon what the guest is likely to be looking for.
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