Search results for “brand conversion”
Homestay category on upswing in China, but what’s there to differentiate?
03/26/2019|1:36:49 PM|
Brands such as Tujia, Xiaozhu and Airbnb are expanding their listings in China. An intriguing facet at this juncture is what is being done to stand out when one property could be available on more than one platform.
Trip.com: Earn global market shares through differentiated strategies and local teams
03/05/2019|6:41:16 PM|
Trip.com values not only the variety and pricing of their supply but also service localization.
The five trends that matter in big data for travel in 2019
01/24/2019|11:54:19 AM|
The ownership of data is moving from the corporations and private enterprises to the individual consumers and citizens.
Booking.com’s mantra for China – be prepared for the change
11/26/2018|9:00:00 AM|
Booking Holdings’ journey in China has spanned nine years. But the group is keen on being nimble, running operations in an autonomous way and also open to learning from local companies.
As airline merchandising evolves, how are OTAs upping the ante?
10/22/2018|8:02:20 AM|
Every aspect of OTA business, right from analyzing the source of the traffic to what product to offer is becoming data-centric. The combination of cloud computing, data and analytics, machine learning etc. is set to pave way for insights that can help the likes of OTAs in their key decision-making.
OpenJaw reveals new customers, platforms, initiatives for China
10/30/2018|6:24:19 PM|
In addition to the OpenJaw t-Data Platform and OpenJaw t-Social Platform available for Chinese airlines, the firm also has licensed OpenSearch Fare Shopping Engine from TravelSky.
Ctrip unfazed by macro uncertainty, rather primed for further growth
11/12/2018|3:54:18 PM|
Asserting that Ctrip historically has outpaced China's GDP growth by a factor of four, the senior management believes the future remains bright, bolstered by robust position in the domestic market and ability to capitalize on opportunities presented by globalization.
Tujia targets 15 billion yuan in GMV by 2019
11/05/2018|10:50:28 AM|
The short term rental category in China is “burning” a lot of money at this stage. But, as Tujia’s CFO Warren Wang points out, things are expected to change considerably for the company over a period of next two years.
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