Search results for “airline marketing”
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
Tuniu banks on transaction volume for “favourable pricing”
06/01/2016|10:22:25 AM|
Tuniu is counting on their intrinsic strengths to not only sustain fruitful supplier relations, but also diversify to meet the demand for self-guided tours and target additional revenue streams.
Embracing the digital transformation in China’s travel market
03/25/2015|10:19:49 AM|
To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016|1:38:31 PM|
Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
Momondo gears up for digital marketing push in China
05/18/2016|9:59:28 AM|
After nearly two years of preparation, momondo believes the timing is right to create awareness about its travel meta-search product in China.
Ride-hailing service provider Huizuche raises RMB 200 million
06/15/2016|10:35:46 AM|
Ride-hailing service provider Huizuche has raised RMB 200 million in its series B round financing led by H&Q Asia Pacific.
China Eastern expects RMB 2 billion revenue growth buoyed by Shanghai Disney
05/26/2016|7:25:20 PM|
China Eastern Airlines expects to receive two million more travelers brought on by the opening of the Shanghai Disney Resort. This would translate to RMB 2 billion additional revenue, according to the carrier’s sales director Bo Dong
OpenJaw all set for a stronger presence in China
05/10/2016|10:31:53 PM|
To create and manage a rich omni-channel customer experience, airlines require platforms that provides extensive business model control (rules based) plus strong product and channel management capabilities. These platforms must have a modular open architecture that fosters a partner eco-system for collaborations.
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