Search results for “User Generated Content”
Trip.com Group unveils new travel marketing hub Star Store
04/01/2021|3:25:38 PM|
As of December 2020, Trip.com Group saw 200 million consumers tune in for live broadcasts, including the Boss Live show, driving Trip.com Group's total pre-sale GMV to over RMB 5 billion.
OTA giant sees content as new growth driver, rolls out a three-step strategy
03/05/2021|12:14:09 AM|
Short-haul and local travel has become a key contributor to Trip.com Group's recovery.
TikTok's China app pilots group buying; Tencent invests in travel firm | Weekly Review
03/07/2021|3:18:22 PM|
OTA giant sees content as a new growth driver, rolls out a three-step strategy; Chinese lawmakers, advisors suggest issuing vaccine passports.
OTA launches a three-step content strategy; Chinese consumers still optimistic | Daily Brief
03/05/2021|12:29:54 AM|
China hotels benefited from quick lockdowns, later holidays; Travel in Hong Kong may resume slowly "in 3-6 months".
Travel brands count on online social posts to stay afloat
11/26/2020|8:21:41 AM|
Whatever is being expressed on platforms like Twitter, Weibo or TikTok is an indication of how travel is being missed and proactive companies have already tried to make the most of the same.
Asia hotels continue recovery; Nations allow Chinese visitors | Weekly Review
11/02/2020|9:48:43 AM|
Trip.com Group’s live-stream marathon generates USD 56 million in GMV; Frequent, more extravagant vacations lead travel trends in China.
China bans Tripadvisor app; Qunar CEO expects annual profit | Weekly Review
12/13/2020|2:42:14 PM|
China's domestic air market nearly recovered, the rest of world still depressed; JD.com, China Southern Airlines launch ship-to-home luggage service.
Trip.com Group’s Q3 accommodation revenue rose by 98% over Q2
12/04/2020|10:52:34 AM|
The domestic hotel market is leading the overall recovery, uplifting the entire travel sector in China. Trip.com Group’s accommodation revenue in Q3 was USD 365 million, a 98% increase from the previous quarter.
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