Search results for “User Generated Content”
Watch out for Qunar’s “mobile plus hotel direct” focus
11/26/2015|12:37:36 AM|
Qunar believes its growing mobile user base as well as the strengthening of its hotel content will pave way for further boost in the “commission rate” of its hotel business
Weaving the magic of context marketing via your website
11/18/2015|10:11:40 AM|
What does it to take to make a website click every time an anonymous or a repeat user visits it? Count on context marketing to do so.
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Baidu, Qunar, eLong, Priceline…Ctrip’s arsenal as strong as ever
11/20/2015|6:25:12 PM|
How is Ctrip going to build on a spate of strategic alliances signed this year? This question expectedly hogged the limelight as Ctrip shared its Q3 results
L.A. Tourism trains sights on China market in run up to 2016 China-US tourism year
11/04/2015|9:31:18 AM|
Last year we had over 20% growth y-o-y in arrivals and we’re expecting that kind of compounded growth for the next three to five years.
Smart itinerary planner Mioji set to publicize product with latest financing
09/16/2015|10:59:04 PM|
Smart travel itinerary planner Mioji Travel had completed its B Round Financing raising US$20 million from lead investor BAI, and other investors including Morningside Venture Capital and DCM.
PGC trip planning service Youpu raises multi-million yuan financing
09/22/2015|4:43:08 PM|
Youpu, a startup specializing in independent itinerary planning for outbound travel, announced it raised several million yuan in its A Series financing round.
China Eastern gears up to sharpen its IT infrastructure
09/25/2015|10:48:36 AM|
The group believes e-commerce is the future of selling. And it has chosen to re-engineer its internal processes and is demanding a higher level of expertise from PSS to enhance its IT capabilities.
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