Search results for “Mobile Content”
FCM launches proprietary tech platform in China
06/23/2021|11:12:33 AM|
FCM expects its first pilot customers to start using the platform in July.
Tongcheng-Elong partners with Travelport in NDC trial
05/27/2021|12:08:17 PM|
The initiative would enable the OTA to access IATA NDC functionalities, including the NDC content from the multiple airlines Travelport has built NDC connections with.
Trip.com counts on domestic travel for recovery in short span
05/22/2021|11:15:48 AM|
The online travel company leveraged the prowess of domestic offerings in China to capture pent-up outbound demand and improved its booking-related metrics in a significant manner.
China's population growth slows down; OTA invests in pilot training | Weekly Review
05/16/2021|5:05:36 PM|
China sees a 244% rise in theme-park businesses registration in January-April; Marriott sees 76.8% rise in Greater China RevPAR.
China sees robust growth in theme-park sector; OTA invests in pilot training | Daily Brief
05/13/2021|11:04:24 PM|
Trip.com focuses on personalized domestic travel; China Express bets on subsidized routes, home-grown jets as path to profits.
China trends fuel Marriott's recovery confidence; Viacom to build resort in Hainan | Daily Brief
05/11/2021|2:19:21 AM|
Trip.com Group's Star Hub channel launches with over 100 leading travel partners on board; Pilot travel bubble across Taiwan Straits postponed.
Chinese independent travelers seek authenticity in Europe dining, study finds
04/21/2021|11:06:48 PM|
Destination marketers need to revisit their symbolic food images to showcase diversity of local cuisines, adjust expectations and broaden understanding of international visitors.
Travel brands assess efficacy of content in evolved purchase loop
04/15/2021|5:55:47 PM|
The role of content and blending it with commerce is getting refined in China. Hotel companies also need to re-work on their tech stack to ensure they end up having a better grip on the customer journey.
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