Search results for “BrandZ”
Setting up an e-commerce brand in China – it’s about prioritizing investments
03/14/2016|10:16:20 PM|
There is no magic bullet to succeed in China. An insight into how Thailand-based ONYX Hospitality Group is looking at apt mix of brand building and performance advertising.
Airbnb pushes forward localization in China with a Chinese team
09/08/2017|1:07:58 PM|
Airbnb in China has made its domestic business as important as its outbound business, and it has amassed 120,000 active property listings and drawn up to 2.5 million guests to those properties so far.
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017|10:05:17 AM|
When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
Outward bound and travel platform Hiyo completes a ¥14 million angel round
09/29/2017|1:43:13 PM|
Targeting young travelers, Hiyo develops its products around the concept of “minimal transportation, short distance”, and plans its content around socializing, relaxation and entertainment.
Dream Cruises partners with Alipay to launch mobile payments at sea
09/27/2017|8:42:40 AM|
New innovation enhances customer convenience with full range of instant payment options via Alipay and AlipayHK across the fleets of Dream Cruises.
7Days Inn sponsors French OGC Nice and launches IP products
08/14/2017|8:29:10 AM|
Chinese budget hotel brand 7Days Inn and French football club OGC Nice have recently reached a consensus on cooperation intentions.
Rentalcars riding on momentum of China’s outbound travel
08/24/2017|4:34:35 PM|
Eyeing China's growing outbound tourism, Priceline's ground transport unit Rentalcars has set up its service in the country to work with local OTAs and plan partnerships with the Chinese airlines.
China Lodging expects 23%-26% revenue growth with Crystal Orange acquisition
08/17/2017|8:00:45 PM|
China Lodging Group (Huazhu) raises net revenues growth range to 23%-26% given the consolidation of its Crystal Orange Hotel acquisition and better-than-expected performance in 2017.
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