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Paid, owned and earned media: what matters most for travel brands?

Paid, owned and earned media: what matters most for travel brands?

Creating great content is an integral first step, getting it in front of the right audience plays a pivotal role in ensuring your content strategy effectively promotes your brand as an industry leader.

01/09/2019|10:58:10 PM|Puzzle Partner
Why the travel industry is blockchain's best bet

Why the travel industry is blockchain's best bet

The travel industry must consider issues related to transaction fees and inefficiencies, data integration, security and privacy and fraud in the process of intergrating, and here is where blockchain can make a difference.

01/09/2019|3:26:37 PM|Forbes
How hoteliers bring in additional revenue from groups

How hoteliers bring in additional revenue from groups

Effective revenue management includes knowing the needs and wants of groups, communicating with groups, embracing technologies and managing transient travelers.

01/09/2019|3:00:42 PM|HotelNewsNow
Travel leaders acquires UK-based event management company

Travel leaders acquires UK-based event management company

Travel Leaders Group has been aggressive with mergers and acquisitions since 2015, leading to increased consolidation in the leisure and business travel space.

01/09/2019|11:55:13 AM|Skift
Online marketplaces gaining momentum in tours booking race

Online marketplaces gaining momentum in tours booking race

Total bookings made directly via operator websites went from 79.2% in 2017 to 66.7% in 2018, while the percentage of total bookings going to online marketplaces increased from 3.2% to 9.1%.

01/08/2019|5:22:57 PM|PhocusWire
At hotels, space that’s like the office, ‘but cooler’

At hotels, space that’s like the office, ‘but cooler’

Hotels see the co-working spaces as a way to build loyalty with both hotel guests and the general public, said Adam Weissenberg, the head of travel, hospitality and leisure at Deloitte.

01/08/2019|4:45:14 PM|NYTimes
Bigger travel budgets for 30% of European buyers

Bigger travel budgets for 30% of European buyers

Brexit brings greater uncertainty to the regional business travel market, organisations are remaining cautious about spend.

01/08/2019|3:17:40 PM|TravelDailyNews
Dipping into home design makes sense for Airbnb

Dipping into home design makes sense for Airbnb

The news sparked speculation that Airbnb is planning to eventually manufacture its own lodging, perhaps even sell real estate. An Airbnb spokesperson denied such speculation.

01/08/2019|2:26:57 PM|TravelWeekly
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