Travel companies in Asia Pacific with China in particular are embedding analytics into their organizations to forecast demand and increase revenues, according to a survey by Hotelbeds.
Theme parks in China will have more attendances than those in the US by 2020, according to a global theme park report by AECOM and TEA.
The 2017 China Hotel Marketing Conference co-hosted by TravelDaily China and ChinaTravelNews focused on “Reshaping The Experience” has successfully concluded in Shanghai. Here’re some key takeaways from the event:
Ctrip announced that it has formed a strategic partnership Melia Hotels, the largest hotel group in Spain, on big data, marketing, services, products and others.
Meituan revealed that the platform listing mainly luxury hotels has a listing of 15,000 hotels, or 92% of luxury hotels in China.
A Chinese start-up Mobike in which Ctrip has a stake is making its first move outside Asia, choosing Manchester and Salford in the UK to start its plans for Europe.
Some 78% of Chinese travelers welcome and value support from travel service providers who need to play the role of librarians in ensuring these avid readers are constantly excited and intrigued.
The key to Chinese airlines' full retailing platform is to know customers and meet their end to end travel needs rather than just to carry passengers from point to point.