Search results for “travel KOL”
Trip.com Group asserts the flywheel is moving strongly in Europe
08/08/2022|9:55:09 PM|
The online travel company says it is not cutting corners when it comes to technology, customer service, digital assets, acting on smart data, and talent within the group plus there is massive support from HQ in Shanghai.
Singapore Tourism Board inks deal with Klook
07/29/2022|7:34:36 PM|
According to Klook, since the pandemic it has more than doubled the number of Singapore experiences, events and accommodation options available today to 1,200.
Trip.com Group records growth in certain areas not impacted by Covid
06/29/2022|11:36:31 AM|
The online travel company acknowledged that the hotel business recovery was much faster in areas less impacted by Covid. Hotel bookings in Southern and Western China have recently surpassed 2019 levels.
Trip.com Group’s Liang highlights boost in content conversion rate
03/25/2022|1:58:43 PM|
The online travel company has made a pertinent attempt to develop a habit of browsing content among users of its app and also to monetize the same by working on content to transaction conversion rate.
Trip.com Group’s CEO underlines solid progress in content strategy
12/16/2021|11:24:39 PM|
Be it for engagement, conversion, publishing or the number of KOLs, the group continues to solidify its content-related initiatives.
Counting on marketing and AI to stay on one’s travel wishlist
12/08/2021|10:36:50 AM|
Travel brands are looking at the blend of data, data processing technology, luring content and marketing mix to reach out to the right audience.
Trip.com Group’s Liang: Still premature to identify the best policy for opening up
11/10/2021|4:16:25 PM|
China’s zero Covid policy and many other issues are being evaluated by travel companies as several other countries in the Asia Pacific region have loosened their restrictions and requirements to reopen their borders for foreign travellers.
Travel brands look at novel ways to connect with Gen Z in China
08/03/2021|9:26:34 AM|
Gen Z is playing a vital role in recovery of the travel sector. Companies must continue to respond to the expectations of this cohort as desired.
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