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Luring Chinese for international travel – a game that is getting bigger and bigger

03/26/2015|7:24:39 AM|

Foreign tourism boards are trying to capitalize on this opportunity as international travel is increasingly getting more accessible for Chinese households.

IHG launches China Ready programme to zero in on Chinese guests

04/14/2015|9:21:13 AM|

Intercontinental Hotels announced the launch of its “China Ready” programme in its hotels and promotes its “Welcome Chinese” CTA collaboration.

Chinese visitors contribute significantly to UK tourism job creation

03/04/2015|6:00:35 PM|

Chinese visitors contribute to creating one job in Britain’s tourism industry per every 22 Chinese tourists, according to VisitBritain CEO Sally Balcombe.

Embracing the digital transformation in China’s travel market

03/25/2015|10:19:49 AM|

To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.

Beijing Tourism appoints Travelport for promotion

02/03/2015|4:38:29 PM|

Travelport announces a new marketing partnership with Beijing Tourism to promote Beijing as a stopover destination in Asia.

Chinese in their 30s a major force in outbound tourism spending

02/26/2015|10:21:46 AM|

Chinese travelers in their 30s are becoming the biggest spenders in outbound travel, powering China's global spending spree this Spring Festival.

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