Search results for “marketing strategy”
Homeinns Hotel Group leaves its comfort zone, targets mid-scale segment
05/15/2015|10:55:00 PM|
Despite facing its toughest quarter since Homeinns was established in 2002, the group is hopeful of building on its positive metrics from Q1
Fosun to snap up Thomas Cook’s Concept Hotels for European foothold
03/12/2015|4:46:31 PM|
Fosun plan to develop a new hotel chain brand for the Chinese market with Thomas Cook and acquire 220 Concept Hotels for 500 million euros.
China’s carriers accelerate international operation expansion
05/26/2015|10:33:34 AM|
Chinese carriers have intensified their expansion of international operations recently, with all major carriers launching a more international services this year.
Ctrip opens Japan branch as part of global destinations strategy
05/20/2015|10:42:58 PM|
Japan is a key market for Ctrip’s destination development strategy and Ctrip’s Tokyo office has become fully operational this month,
Joyu Group gets US$80 million investment from Jin Jiang International
06/01/2015|9:14:22 PM|
Joyu Group has received a RMB500 million strategic investment from Jin Jiang International to help it establish the largest one-stop travel O2O group in China.
China pushes for Sino-Japanese tourism investment
05/25/2015|11:08:18 AM|
Direct investment in China’s tourism was estimated to exceed RMB3 trillion in the next three years and China welcomed the participation of Japanese companies.
eLong gears up for new avatar, set for sharper focus on lodging
05/22/2015|10:36:34 AM|
eLong has over the years diligently focused on growing its lodging business, crossing 34m-mark room nights at the end of last year. Post the exit of Expedia, eLong is now set for a new chapter.
Spring Airlines expands Japan service but gives no timetable for long-haul ambitions
03/04/2015|9:46:09 AM|
Riding on the success of its IPO, Spring Airlines is setting up an aircraft charter company to enter the aviation finance sector and boostingi Japan service.
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