Search results for “marketing spend”
Ctrip gains from virtuous cycle in a category that continues to grow
09/02/2016|11:47:07 PM|
Ctrip asserts the one-stop travel shopping model is suave, and the scale that can be achieved will be significant going forward.
Joyu Group plans a private placement of RMB 1 billion
09/07/2016|8:36:15 PM|
Chinese OTA Lvmama’s parent company Joyu Group announced that it plans to launch a private placement of no more than RMB 1 billion.
Chinese carriers gear up for diversified needs of global digital platforms
08/22/2016|9:11:56 PM|
Be it for an e-commerce platform or supporting different phases of a journey via their digital assets, Chinese airlines are looking to refining their sites and apps.
China Lodging keen on sustaining growth, plus better margin
08/19/2016|5:33:26 PM|
China Lodging Group is optimistic that the key performance metrics would continue to show upward movement buoyed by quality of the product and a diverse brand mix.
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
Chinese travelers fuel tourism boom for Thailand’s flagging economy
08/19/2016|9:55:02 AM|
Chinese tourists made 3.44 million trips to Thailand from January to April this year. Thai economy is still flagging while its tourism is showing outstanding vigor.
Travelport unfazed by limited penetration in China, hopeful of bright future
08/12/2016|4:48:35 PM|
Travelport is confident of delivering sustainable growth in the coming years, but it is still waiting for the regulatory environment to open up in China.
China’s tourism revenues grow 12.4% in first half of 2016
08/04/2016|8:50:57 AM|
Domestic travel in China grew 10.47% to 2.236 billion trips in the first half of 2016, and tourism revenues rose 12.4% to RMB 2.25 trillion.
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