Search results for “market segmentation”
Homeinns Hotel refuses to slow down in a taxing environment
08/13/2015|6:16:53 PM|
Q2 proved to be yet another tough quarter for Homeinns. But it is focused on strengthening its customer base via mobile and expansion of mid-scale portfolio.
Overseas car rental platform Huizhuche gets US$10 million investment
08/07/2015|4:31:35 PM|
Huizhuche, an online car rental platform for Chinese travelers abroad, just received almost US$10 million from Northern Light Venture Capital.
Mobile rules, but offline, too, is pivotal as car rental brands scale up
08/22/2015|8:53:45 AM|
Car rental and service providers in China are looking at mobile for growth and cost controlling but that doesn’t mean that offline touch points are going out of favour.
Local travel startup Yikuaiqu raises US$4 million in A+ financing round
08/04/2015|5:29:36 PM|
Online local travel service Yikuaiqu announced it received RMB25 million (approx: US$4 million) in an A+ financing round.
Wanda Hotels plans to launch mid-high-end Jinhua hotel brand
08/06/2015|4:46:17 PM|
A spokesperson of Wanda Hotels and Resorts has confirmed that the group is planning to launch Jinhua hotel brand, described as a mid-high-end brand.
eHi Car ‘s net revenues increase 69.4% y-oy in Q2 2015
08/21/2015|8:54:33 AM|
eHi Car Services, a leading car rentals and car services provider in China, announced its net revenues increased by 69.4% year-over-year to RMB339.9 million.
Winning over the elusive tag of running a successful B2C brand in China
08/12/2015|6:22:26 PM|
Travel e-commerce category is a highly competitive one in China. If there is any organization that can get closer to running a successful business in China, it looks like a brand from Priceline group.
Chinese car rental companies need to explore supplementary distribution avenues
07/21/2015|9:39:22 PM|
Car rental operators in China are looking at strengthening their distribution mix and related technology expertise as they target newer ways of revenue generation.
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