Search results for “localized marketing”
Chinese government to permit more duty-free stores openings
12/07/2015|5:56:34 PM|
More duty free stores will be opened in China to offer Chinese shoppers’ greater access to imported goods and open up import channels to satisfy demand.
LY.com and Lotte Tour in JV to develop travel to Korea
12/12/2015|11:19:43 PM|
LY.com is setting up a joint venture company with Korea’s Lotte Tour in a strategic partnership to consolidate local Korean tourism resources and procurement.
Car tourism app Wandehai gets Pre-A financing round
01/04/2016|2:45:51 PM|
Drive and travel app Wandehai recently completed a Pre-A financing round led by Jin Huifeng Investment.
Tuniu seeks to leverage its strong O2O network to enter booming MICE market
12/02/2015|3:26:49 PM|
Tuniu will leverage its O2O tourism resources and services to further explore innovation and accelerate the transition of MICE operation to the O2O model.
Hilton aims for China’s untapped mid-range hotel market with 400 planned openings
11/30/2015|12:31:03 AM|
Hilton plans to open 400 over the next 10 years and increase the number of its Hilton Garden Inns in the China.
TripAdvisor’s instant booking to strengthen outbound offering for China
12/03/2015|3:10:22 PM|
Will TripAdvisor sign a deal with Ctrip for instant booking? This and many more questions hold meaning as China remains an attractive proposition for all global players.
LY.com announces JV with Japan’s HIS
11/06/2015|9:36:24 AM|
Chinese OTA LY.com has announced it will set up a joint venture with Japanese tour operator HIS to focus on consolidating and procuring local tourism resources in Japan.
Nudging ahead in the game of value-based pricing
12/03/2015|3:13:05 PM|
Perceived value is a big differentiator in travel e-commerce. Here we assess the significance of “value”, and what separates OTAs from hotels.
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