Search results for “local brand”
Homestay brand Locals brings in 100m yuan, eyeing new retail & urban travel
03/12/2018|1:54:45 PM|
Locals currently has more than 10,000 boutique listings in 55 cities, and plans to enlarge the pool to 50,000 properties to receive 20 million guests, and achieve 2 billion yuan in GMV in 2018.
Ctrip to focus on recruiting and attracting talent outside China
09/11/2019|9:12:29 AM|
With international business featuring prominently in Ctrip’s expansion plans, the team acknowledges the significance of recruiting proficient local talent in each market.
Using digital assets diligently for Chinese platforms / ecosystems
09/12/2019|3:33:25 PM|
Foreign airlines are looking at capitalizing on their digital assets and minimizing the integration work when it comes to working with any established or emerging platform/ ecosystem in China. One area of focus has been standardized components for front-end web.
Ctrip takes global expansion to reduce risks from geographic uncertainties
09/10/2019|6:13:44 PM|
Trip.com has achieved "quite sustainable profitability" in Hong Kong, and is very close to break-even point in Japan and South Korea, according to CEO Jane Sun.
BTG Homeinns targets 4500 hotels by the end of 2019
08/29/2019|4:46:16 PM|
The expansion plan is being led by mid-scale hotels. In addition to this, BTG Homeinns is working closely with Hyatt Hotels to open their first UrCove hotel in 2020.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Invigorating a hotel with a fresh design - how Wyndham is doing it?
05/17/2019|11:42:19 AM|
Hotel companies need to come up with a design that not only reflects lifestyle and social elements of guests but also has to remain true to a brand’s essence and tone.
Accor’s renewed focus – aspirational and experiential aspects of a guest
06/11/2019|4:16:13 PM|
The driver for Accor going forward is the renewed focus on live + work + play aspects of a guest and owning the relationship, drifting away from being just owner of properties.
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