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Search results for “iQIYI”
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018
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7:50:39 AM
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The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
How to attain digital success in China? 8 key takeaways from ITB China
05/28/2018
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2:03:44 PM
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It is imperative for foreign companies to best allocate their resources in China, work out presence on preferred channels, distribution strategy and make sure their brands remain true to what they stand for.
Tuniu sets up Tuniu Video to promote outbound itself through reality shows
10/14/2015
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6:32:23 PM
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Tuniu announced it is setting up a media company Tuniu Video,and will produce five types of programs, aiming to help travelers coose destinations.
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