Search results for “group booking”
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Carriers in China set their sights on travel retailing
08/17/2015|10:08:09 AM|
In order to unlock revenue generation opportunities Chinese airlines need an understanding of what travel retailing means.
Paths may clash, but Ctrip and eLong are working towards laser-sharp positioning
08/05/2015|9:16:23 PM|
Ctrip and eLong are making bold moves, especially in thier approach to respective product strategies and thier decision to monetize the mobile channel.
Understanding local intricacies as a B2B specialist
09/09/2015|11:05:02 PM|
GTA believes it is equipped with a strong blend of content and technology expertise to make the most of its presence in the B2B segment.
Chinese outbound travel – OTAs figure prominently in hotel distribution mix
08/27/2015|6:07:31 PM|
For hotel companies targeting Chinese outbound travel segment, the reliance on OTAs is important at this juncture.
Luxury lifestyle platform YHouse raises US$18 million
09/22/2015|6:47:36 AM|
Luxury lifestyle online community YHouse has received funding of RMB120 million (approx: US$18.8 million) in its B Series financing round.
Huanbaoche raises US$7.5 million to expand global operations
09/09/2015|11:48:20 AM|
Overseas Chinese-language airport transfer and charter vehicle service Huanbaoche announced it raised RMB48 million in its Series A financing round.
Qunar files anti-trust report against Ctrip’s acquisition of eLong with MOC
08/10/2015|11:15:17 AM|
Qunar has accusing its arch rival Ctrip of breaching Anti-Monopoly Law and the State’s declaration threshold guidelines in its acquisition of eLong.
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