Search results for “event marketing”
It’s not just about big data, leverage small data, too
01/05/2017|9:17:34 AM|
Small data results from internal resources like PMS, channel manager, website etc. Hotels need to consider the quality and utility of small data, before looking deep into big data, intelligence and analytics.
Ctrip backs its expansion plans in China and abroad
05/24/2018|9:22:25 AM|
Even as Ctrip is continuously gaining market share across all the business lines, the team has assured that they are ready to forego certain short-term financial benefits to ensure that customer-centricity doesn’t get off the hook.
Xbed raises 50 million yuan in ongoing Pre-A round
12/08/2016|11:39:40 AM|
Accommodation booking startup Xbed is raising RMB 50 million in its on-going Pre-A round that has Gobi Partners and QF Capital as lead investors.
Ctrip takes a big step in pursuit of going global
11/27/2016|9:50:20 AM|
Drifting away from intense competition in the domestic OTA market, Ctrip seems to have come a long way in a span of 18 months. The decision to acquire Skyscanner means Ctrip isn’t just a single market player anymore.
TravelDaily China hosts ITB Asia session
10/26/2016|9:45:46 AM|
On invitation by ITB Asia, TravelDaily China hosted a session at the B2B travel trade show for Asia on China’s outbound tourism and digital marketing on October 19.
Meta-search in China — as astute as it gets
08/30/2016|5:58:08 PM|
From pure traffic generation to moving into areas of facilitated bookings, meta-search has come a long way. And China seems to have predicted well and led the way.
Ctrip gains from virtuous cycle in a category that continues to grow
09/02/2016|11:47:07 PM|
Ctrip asserts the one-stop travel shopping model is suave, and the scale that can be achieved will be significant going forward.
CAR Inc. reports slight increase in three-quarter net profit
11/17/2016|6:56:39 PM|
CAR Inc. posted net profit of RMB 1,388 million in first three quarters and the company's chairman believes the new car-hailing rules are good for subsidiary UCAR.
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