Search results for “event marketing”
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018|7:50:39 AM|
The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
Use cases of artificial intelligence in China's flourishing travel sector
07/02/2018|9:24:21 AM|
Chinese technology companies are making steady progress in artificial intelligence (AI), leveraging the technology to simplify travel planning and buying, and enabling communication in foreign destinations.
Airbnb counting on a blend of autonomy + global innovation in China
09/30/2018|9:28:28 PM|
Airbnb is relying on razor-sharp product development backed by over 100 Chinese specialists and quality assessment of its listings to strengthen its operations in China, according to Airbnb’s Nathan Blecharczyk. The team has also interacted with China’s design community, meeting specialists from Didi Chuxing, Baidu etc. in the past year or so.
Engaging guests post a booking is done - how to excel in this arena?
09/10/2018|10:17:17 AM|
Hotels lack ways to communicate their offerings – what services, amenities they have, what promotions they are running etc. and how to best share the same depending upon what the guest is likely to be looking for.
Ctrip shows how to attain multiple benefits from superlative service quality
09/07/2018|7:46:54 PM|
The Chinese online travel giant has taken a series of initiatives to support a traveler’s journey, and this is also helping in cutting down on cost of revenues.
Finalists of 2018 China Travel Innovation Award revealed
08/14/2018|9:03:59 AM|
The finalists will present their innovative products or solutions on trip planning, digital innovation models, train ticketing, intelligent hotel solutions, AI-powered interaction or dynamic packaging technologies.
Foreign travel brands increasingly being lured by Chinese tech landscape
09/20/2018|10:10:37 AM|
Foreign companies like Booking Holdings are not only assessing business opportunities in the digital space of strategic relevance, but they are also keen on understanding how Chinese technology ecosystems are shaping consumption patterns of global relevance.
Peakwork and Zhouyou exhibit at TravelDaily Conference in Shanghai
09/18/2018|3:05:28 PM|
Peakwork and Zhouyou Technology will present Peakwork’s dynamic packaging technology at the TravelDaily Conference in Shanghai.
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